Marco Rivera

Digital Marketing Specialist &

e-Commerce Manager

About Me

I'm a passionate and Results-driven e-commerce operations, digital marketing, and customer service professional. Successfully managed and improved business operations across different platforms optimizing profitability through effective strategies and KPI monitoring. Developed engaging content across social media platforms, executed successful advertising campaigns, and analyzed metrics for maximum reach and conversions. Customer-centric approach honed through delivering exceptional service and support. Strong communicator with a proven track record in driving results. Equipped to make a significant impact in various roles.

Experience & Education

Sep 2023- Present

Digital Marketing specialist

Cloud 5 accounting


  • Developed social media content strategies to engage with current followers and gain new ones.
  • Built and deployed sales pages, lead pages and email automation sequences with ClickFunnels 2.0
  • Improved Website’s visits by using SEO strategies and creating a blog.

March 2023- May 2024

March 2019 - May 2022

TAP Specialist

Pathrise


  • Building a comprehensive understanding of a fellow's profile by reviewing their resume, LinkedIn profile, and target roles. Identifying the fellow's skills, experience, and career objectives to align them with suitable job opportunities.

E- commerce Operations Manager

Genie Soft Inc


  • Managed the day to day online store operations for different ecommerce platforms such as ebay, amazon and facebook shops, including product listing creation, inventory management, order processing and customer service for various store owners looking to scale their business.
  • Sold over 2.5 million dollars worth of products with profitable profit margins, showcasing the ability to drive substantial revenue growth and generated passive income for store owners.

December 2013 - July 2018

Digital Content Creator and Advertiser

Chereques, Managua, NI


  • Developed engaging and compelling digital content across social media platforms like Facebook and Instagram with creative and impactful messages, images, videos, and infographics that align with brand identity and marketing objectives.
  • Planned, executed, and optimized digital advertising campaigns across platforms like Google, Facebook, Instagram

March 2011 - March 2012

Customer Service Representative

SITEL/Capital One


  • Answered incoming calls and provided customers with accurate and up-to-date information regarding their credit card applications status and general account information.

Sep 2023 - Exp Oct 24

MS. Digital MArketing, Growth hacking and

e-commerce

Obs Business School | barcelona, spain

March 2008 - June 2014

Bs. Pharmaceutical chemistry

Unan managua, R.U.R.D. | managua, Nicaragua

Skills & Proficiencies

tECHNICAL sKILLS

Professional Skills

Facebook ads | Instagram ads | Google ads | Tik Tok ads | YouTube ads | Clickfunnels | Wordpress | Shopify | Google analytics | Google search console | Google Keyword Planner | PPC | SEO | SEM | SEMRush | | Google Workspace | Microsoft Office | Adobe Illustrator | Canva | Capcut | Calendly | Chat GPT | Jungle Scout | Keepa | Mailer Lite | Skugrid | Skufetch | Trello | Slack | Trackerbot | Zik analytics | Zapier

Product research | Order processing and fulfillment | Inventory forecasting and optimization | Sales analytics and reporting | Process development | Project Management | Lead generation | Social media marketing | Market research and analysis | KPI Analytics and data analysis | Audience segmentation and targeting | Copywriting | Strong written and verbal communication | Customer service and relationship management | Coaching | Creative thinking and Problem solving | Bilingual | Detail oriented | Fast learner | Teamworker


References

"Working closely with Marco at DS Genie was a rewarding experience. His mastery as an account manager was evident as he effortlessly scaled the accounts. What stood out even more was his knack for turning challenges into opportunities, and his friendly demeanor made him a cherished colleague."

-Hiran Valdivia

"At Pathrise, Marco shone brightly in a role that required both analytical prowess and interpersonal finesse. His thorough examination of resumes, LinkedIn profiles, and career aspirations showcased his attention to detail. Moreover, Marco's empathetic approach in understanding individuals, coupled with his ability to align skills and ambitions with suitable opportunities, made a significant impact on our talent placement process."

-Jenniffer Mora

Let's Connect

Marco Rivera

Marcorivera.ni@gmail.com

+505 5887 2314